To succeed in the Digital Era, organisations turn to Microsoft Digital Advisory Services. Craig works with organisations to reimagine and transform their customer engagement, employee experiences, operations and business models, empowering them to reach their digital aspirations.
Craig has over 25 years’ experience in the APAC IT sector, including 15 years based in Singapore. Craig has specialized in CRM and Customer Experience and founded and managed consulting practices for Andersen, PwC Consulting, IBM and Avanade. In these roles he has developed and deployed customer strategies and systems for clients including Singapore Airlines, China Light & Power, SingTel, Unilever, TetraPak, and the Economic Development Board of Singapore. Most recently Craig was responsible for Strategy and Planning at Oracle’s top 100 accounts across APAC.
Craig holds a Bachelor of Business from Federation University Australia. He is married with 1 child, so far, and enjoys music, cinema and coffee.